Role
Product Design
Duration
48 hours
Methods
Design Sprint, Visual Design, User Interviews, User Flows, Prototyping
Teammates
Maygha Puri
StreamExchange
StreamExchange connects people looking for new content and the desire to learn and share with others. It digitizes the experience of pen pals onto a streaming platform. The experience is further elevated by offering users real-time contexts about what they’re watching, such as recipe links or fashion trends.
Context
My teammate and I competed in the Adobe x Netflix 2020 creative jam. We were challenged to design a high fidelity prototype in just 2 days. There were over 985 teams from all over the United States, Canada, and the UK. We got an overall score of 99/100 and placed in the top 10 as finalists. As finalists, we also were responsible for presenting in front of designers from Adobe, Netflix, and over 3000 other individuals.
Design Challenge
Design a third-party desktop website or desktop app (not Netflix-branded) where the community can celebrate shared stories together through communal and authentic experiences.
Wireframes
Onboarding
Overall Design Flow
Building Your Profile
Getting your Match + Sending Stream Package
Pal Portal
Overview of Journey
Research
Target Users
Individuals who want stream shows and movies also want to culturally expand themselves while building and learning from the community around them.
Motivations
Learn more about a new culture
meet someone of a different culture
Pain Points
Can’t travel due to COVID
Financial barriers
Institutional barriers
Language barriers
Needs
Access to culturally authentic information
Ease of access (web app)
Ability to apply preferences (region, hobbies, interests).
Comparison Table of Existing Solutions
Ideation
After synthesizing our insights, we brainstormed potential solutions and went through multiple rounds of down-selection, before zeroing down on one.
Other ideas included
gamify the streaming experience through points
educational tool
dating app with given movies and shows to start conversations with others
Key Features
01 Onboarding
Users are guided through building their profile and setting preferences about regions they want to learn about, genres they want to watch, and additional interests they have.
02 Matching with a Pal
Users get matched with a pal who shares commonalities with them.
03 Curating a StreamPackage
Users have 24 hours to curate a personalized list of three titles to send to their pal.
04 Streaming with Your Pal
Users can enjoy titles handpicked for them by their pals or browse freely through all available titles.
